Reputation Risk Social networks are a Boardroom Topic Developing

According to additional findings from the third annual Deloitte 
LLP Ethics & Workplace Survey, 58 percent of executives
agree that the reputation risk of social networkingshould be
a boardroom issue. However, only 15 percent of respondents
said that it is being discussed at this level.

The majority (65 percent) of those executives who agree thatthe reputation risk of social networking should be a board-room issue  also said they  use social networks to  build theircorporate brand. Only 27 percent of executives said that theyregularly discuss how to utilize these sites while at the same time reducing the risks involved.
According to Deloitte, a social network can be used to builda business, they also canprove detrimental to the brand. Setguidelines for the use and formation of culture based on ethical values ​​among the leadership to take steps to encourage employees to make good decisions online.